Good content drives good traffic. So if you’re new to the online realm, what does that even mean?
Content strategy involves the planning, creation, delivery, and governance of content. Its goal is to make a good user experience on your website by using words, images, and interactive elements in a well-structured and relevant way.
Written By: Chad J. Treadway | Tuesday, July 13, 2021
Chad is a Partner and our Chief Smarketing Officer. He will help you survey your small business needs, educating you on your options before suggesting any solution. Chad is passionate about rural marketing in the United States and North Carolina. He also has several certifications through HubSpot to better assist you with your internet and inbound marketing.
When it comes to online reviews, they help show prospects valuable social proof and create trust. It can also help your small business’s website rank higher in search results. In this guide to getting online client reviews, we want to help you learn how to get more and respond to them.
Written By: Chad J. Treadway | Thursday, July 08, 2021
Chad is a Partner and our Chief Smarketing Officer. He will help you survey your small business needs, educating you on your options before suggesting any solution. Chad is passionate about rural marketing in the United States and North Carolina. He also has several certifications through HubSpot to better assist you with your internet and inbound marketing.
Are online customer reviews trustworthy?
A quick and simple answer is yes. In general, you can trust reviews online. For one, a lot of platforms have been successful in their efforts to crack down on fake and unverified reviews. They no longer let anonymous reviewers post on their sites.
Online reviews provide consumers with detailed feedback from their point of view. This provides readers with a perspective other than that of the business. The business is likewise not always capable of providing such feedback.
It is important, however, for users to exercise due diligence when browsing online reviews. It is a good idea to read numerous reviews of the same product. This can help you appreciate and understand the product through a wide variety of customer experiences.
When reading reviews, you also need to be selective on what to believe and which ones to take with a grain of salt. For example, if you come across a review that seems too exceptional to be true, then it probably is something to be skeptical about.
Written By: Adam Bennett | Monday, June 28, 2021
Adam is the president and founder of Cube Creative Design and specializes in private school marketing. Since starting the business in 2005, he has created individual relationships with clients in Western North Carolina and across the United States. He places great value on the needs, expectations, and goals of the client.
From its inception, social media was designed to be a way to connect with people. Facebook, Twitter, Instagram, Pinterest, Snapchat, and other social media sites provide innovative ways to connect with friends, businesses, share recipes and even find your soulmate. With all the benefits, it also seems to be where there are people there are criminals and scalawags that want to take your hard-earned money. Unfortunately, the global pandemic didn’t help matters as the sites and apps became a haven for scammers.
Written By: Hannah Kilpatrick | Thursday, June 24, 2021
Hannah Kilpatrick Cube Creative DesignHannah Kilpatrick graduated from Western Carolina University in 2021 with a Bachelor of Science in Communication with a Minor in Marketing and a Concentration in Public Relations. She has been around social media since its creation. (Meaning, she was in the first grade when Facebook became available to the general public.) As our very own professional Gen-Z, Hannah is a whiz when it comes to social media creation and paid advertising.
