Partner and Chief Smarketing Officer
Chad joined Cube Creative in June of 2012 and has been our designer, web developer, and business development manager. He currently serves as our Chief Smarketing Officer, is a Partner, and works primarily out of our Wilkesboro office.
He will help you survey your small business needs, educating you on your options before suggesting any solution.
Chad is committed to ensuring that he stays up to date on the latest industry trends. He aims to build relationships with his clients and respond quickly to communication.
Chad is also extremely passionate about rural marketing in the United States and North Carolina since he calls rural N.C. home.
He comes from a "Blue Collar" background, and being the son of a teacher, Chad was taught early on the value of a dollar, the importance of a good education, and being a lifelong learner.
During his teens, he worked with the family logging business during summers and Saturdays. The work ethic his grandfather and father showed him during this critical time in his life has stuck with him. He often refers back to the lessons learned during those times when working with clients.
On the logging crew, his job was to run the knuckle boom/loader. It was typically the safest job of the operation but also required the most care. If he didn't evaluate the entire log before making the first cut, he would have had too much waste and ultimately left money to rot away. He attempts to use the same mentality when working with our clients. He can help you survey your business needs and ensure you are educated on what your options may be before suggesting a solution.
In Graduate School, he worked at The Appalachian, where he was in charge of updating the website bi-weekly with the print edition's content.
After college Chad began his career at Wilkes Community College, where he was instrumental in developing the Advertising and Graphic Design program and teaching in the program. At the same time, he also maintained duties in the marketing department. In 2009, Chad made the move to the Marketing Department full time, where he was in charge of social media marketing, web marketing, print design, and web designs of MerleFest® and the Walker Center.
In June of 2012, he joined Cube Creative Design and has served in numerous roles, including senior graphic designer, lead developer, and business development manager. He is now a Partner and serves as our Chief Smarketing Officer.
He is a graduate of Wilkes Community College, Wilkesboro, North Carolina, where he received an Associate in Arts degree. He then transferred to Appalachian State University in Boone, North Carolina, where he received a B.S. in Graphic Arts and Imaging Technology and a Master of Arts in Industrial Technology.
Awards and Accolades
In college, Chad won the Hickory Printing Group Christmas Card Competition two years in a row.
He is a Leadership Wilkes 2014 graduate, a program through the Wilkes Chamber of Commerce. He is a former Wilkes Chamber of Commerce Ambassador and 2-time Ambassador of the Year. He currently serves as V.P. of Membership at the Wilkes Chamber of Commerce, a role he has had since 2016.
He was a founding member of the Yadkin Valley Visionaries of BNI, located in Elkin, and served all of the Yadkin Valley. During his time, he served as an Education Coordinator and Secretary/Treasure.
On January 13th of, 2008, he met his would-be wife, Amber, at a Starbucks in Statesville, NC. The pseudo-blind date was the culmination of divine intervention, Amber's ability to always remember a face, and the internet. Flash forward nine months. They got engaged and married just shy of dating a year. In 2012 he and Amber welcomed their child, Raylan Jack, into the world. Raylan is named after Amber's grandfather, Ray, and his grandfather's nickname, Jack.
In 2014 he joined Liberty Lodge #45 in Wilkesboro, NC, and was raised to Master Mason that same year.
Chad, Amber, and Raylan are members and regularly attend Celebration Church.
Chad and Cube Creative are members of the Wilkes Chamber of Commerce in North Wilkesboro and the Yadkin Valley Chamber of Commerce in Elkin. Chad also is a member of the Wilkes Business Leaders Association, Wilkes Business Links, and often attends the WilCo Next Gen Entrepreneurs meetings.