In today’s digital world, local SEO is crucial in helping businesses reach potential customers in their area. A staggering 9 out of 10 search engine users look for local businesses online, and nearly 5 out of 10 Google searches focus on finding local information. If your business isn’t ranking well in local search results, you could miss out on valuable clients and opportunities. Local Search Engine Optimization, or Local SEO, is a strategy that improves your rural small business’s online visibility by optimizing your content, social profiles, links, and citations for local search.
As a local rural business, utilizing local SEO techniques is essential for increasing your chances of survival in a competitive market. In this post, I will explain what local SEO is and how it works and provide tips and tricks to help you optimize your rural small business website for local search.
Written By: Chad J. Treadway | Wednesday, April 05, 2023
Chad is a Partner and our Chief Smarketing Officer. He will help you survey your small business needs, educating you on your options before suggesting any solution. Chad is passionate about rural marketing in the United States and North Carolina. He also has several certifications through HubSpot to better assist you with your internet and inbound marketing.
Search engine optimization (SEO) is crucial for the success of any business, regardless of size or location. At a high level, on-page SEO optimizes your website’s content and structure. In contrast, off-page SEO focuses on the actions and factors outside your website that can impact its visibility and ranking in search engine results pages (SERPs). This post will explore the importance of off-page SEO and how it can benefit your rural small business.
Written By: Chad J. Treadway | Monday, March 06, 2023
Chad is a Partner and our Chief Smarketing Officer. He will help you survey your small business needs, educating you on your options before suggesting any solution. Chad is passionate about rural marketing in the United States and North Carolina. He also has several certifications through HubSpot to better assist you with your internet and inbound marketing.
There is a famous quote from a keynote that the late Cindy Li said, “We’re all just temporarily abled.”
Before you read any further, please think about that. A profound statement, is it not?
That being said, website accessibility is critical to today’s web design and development. Not only does it ensure that your website is inclusive and usable for people with disabilities, but it can also positively impact your search engine optimization (SEO) efforts.
Disabilities come in all shapes and sizes and are part of being human. According to the World Health Organization (WHO), 1 out of every 6 people worldwide has a significant disability. The US Centers for Disease Control and Prevention (CDC) says that 1 in every 4 adults in the US has some disability. It is also highest in the south.
Written By: Adam Bennett | Wednesday, February 22, 2023
Adam is the president and founder of Cube Creative Design and specializes in private school marketing. Since starting the business in 2005, he has created individual relationships with clients in Western North Carolina and across the United States. He places great value on the needs, expectations, and goals of the client.
Most people use gadgets, tablets, laptops, and smartphones to browse the Internet. That makes your website’s SEO more important than ever before. However, if you are a victim of negative SEO or on the unfortunate end of a Google algorithm update that has severely penalized your site on the search engine page rankings for any keyword you’re trying to rank for, things can look bleak.
The goal of Search Engine Optimization (SEO) is to improve the ranking of your website in search engines. The higher you are in Google’s first ten listings, the more traffic you’ll get.
Many components go into SEO, including title tags, meta descriptions, keyword research and usage, images, and alt text. However, not all factors play an equal role in determining your rank for any particular keyword or phrase. Understanding how each element affects your ranking can help you make better decisions about spending time on a good SEO strategy.
Written By: Chad J. Treadway | Monday, February 20, 2023
Chad is a Partner and our Chief Smarketing Officer. He will help you survey your small business needs, educating you on your options before suggesting any solution. Chad is passionate about rural marketing in the United States and North Carolina. He also has several certifications through HubSpot to better assist you with your internet and inbound marketing.
