Ashville small businesses pay little attention to content when marketing their business through a website, blog, e-book, or any other online platform. We commonly believe that good content is an excellent design to attract more audiences. While a good design and a picture gallery are essential for marketing home builders, a mechanic needs a different mentality. Regardless of the industry your small business is in. You need good content to rank higher in search engine results!
Content Marketing for Ashville NC, small businesses can be a tricky task based on what it is you do. If your field is highly technical and requires specific knowledge, it becomes difficult to market your content as your target audience may not necessarily have all that technical knowledge. This blog will talk about the lessons we have learned that can make your marketing content attractive enough to help you get more prospects.
Is your budding small business interested in harnessing the power of video? In this post, I will highlight the importance of video marketing for small businesses, how to overcome several of the obstacles you may encounter with video marketing, and finish up with a few suggestions for developing your strategy.
Forbes reports that “90% of consumers indicate product videos directly inform purchase decisions.” They say that “Companies utilizing video content experience a 41% increase in traffic through web searches” and that the ROI on video is nearly 52%!
If you are new to ad marketing and on the fence about whether to use Google Ads or Facebook Ads as your platform for advertising, this blog post will be helpful to you.
You have many options for advertising your business, including:
- Social media
- Paid search
- Display advertising
As small business marketers, we love lead magnets, and it seems like everyone has at least one.
But why? And should you?
The short answer is yes, for these two main reasons:
- They are popular because they work.
- People will often download or access them.
Let me explain to you what they are, why you ultimately need one or more, and the different types, and I will even give you 20 examples!
