Graphic design is central to every business, helping them to stand out from the crowd, convey their brand’s message, and reach new audiences.
Unfortunately, the people behind the magic are under threat, as criminals are targeting designers in new job scams that steal their information and deny them vast sums of money.
Whether you’re a graphic designer looking for work or a business about to advertise a job, you must get up to speed on this growing problem.
This article will explore simple ways of spotting a graphic design scam. You’ll also learn essential cybersecurity tips to help you avoid a cyberattack entirely, ensuring the next job you land is authentic and genuine.
In the marketing list of professionals, artificial intelligence and machine learning take the top two seats in 2024. Both play a crucial role in future-proofing otherwise obsolete marketing tactics, allowing professionals to use data in a new light.
According to recent data, the global market revenues of AI and ML are estimated to reach a whopping value of $740 billion and $503.4 billion by 2030. Hence, incorporating them into digital marketing strategies will prove to be extremely feasible for all marketers worldwide.
Here is a comprehensive guide to the importance of ML and AI in marketing.
The Federal Trade Commission (FTC) receives nearly 1 million reports of identity theft annually, and that number continues to rise. One of the simplest and most common forms of identity fraud is the unauthorized use of a credit card. Another example is data breaches. Data breaches that involve personally identifiable information have among the highest victim rates of any crime. They are also problematic because there can be a significant passing of time before a person realizes they have been a victim.
Since the early 90s, digital marketing has been a way to reach the largest markets on Earth. Since then, it has developed into the single most powerful tool that merchants of any stripe can benefit from. At its inception, digital marketing was simply a way to become accessible to customer bases of a global scope. Leveraged on digital channels like social media, search engines, websites, text messaging, and email, digital marketing is the single most powerful brand awareness generator on the planet.
If this topic is new to you, you may be asking what digital marketing can do for you and how to make the most of it. For this and more, read on.
