Small business owners have long struggled to find the best marketing methods. There are numerous marketing channels available to small service area businesses making deciding on the best strategy to find and be found by potential clients.
Should you start a blog? Should you be networking? What about traditional advertising such as running an ad in the newspaper, radio, or getting a billboard? Should you concentrate on social media? What about texting? Should you focus on your website, search engine optimization (SEO), and other forms of digital marketing?
Your ad in the local newspaper may never be seen by the homeowner who needs a service call. And, the woman who receives a text message from a nearby restaurant at 11:15 a.m. informing her of today's lunch specials may never see the coupons your coffee shop mails out.
Written By: Chad J. Treadway | Wednesday, March 16, 2022
Chad is a Partner and our Chief Smarketing Officer. He will help you survey your small business needs, educating you on your options before suggesting any solution. Chad is passionate about rural marketing in the United States and North Carolina. He also has several certifications through HubSpot to better assist you with your internet and inbound marketing.
An email newsletter is just a regular email sent by businesses or individuals to inform recipients about important announcements and promotions about their products or services. To get the recipients’ attention, the content must be engaging. This is the most important rule to remember when sending an email newsletter.
The size or length of the email and the amount of information contained do not really matter. Even with a short message to relay only a small amount of information, your email newsletter can be effective. Here are nine proven and tested tips on how you can come up with a great email newsletter.
Written By: Chad J. Treadway | Monday, March 14, 2022
Chad is a Partner and our Chief Smarketing Officer. He will help you survey your small business needs, educating you on your options before suggesting any solution. Chad is passionate about rural marketing in the United States and North Carolina. He also has several certifications through HubSpot to better assist you with your internet and inbound marketing.
Are you new to social media marketing? If yes, then you must have questions about it. At Cube Creative, we usually get these questions:
- What is effective social media marketing for small business?
- How can I use social media to grow my business, build brand awareness, start building relationships, etc.?
- What are the best social media marketing strategies for a small business or startup?
Perhaps, the best tip to tell all online marketers is this: Start by setting the right goal.
But what is the right goal for using social media for business?
In social media marketing, the right goal is to:
- Build influence and authority
- Promote brand awareness
When your audience is already aware of your brand and trusts you, that is the time you can lead them further into your sales funnel.
On average, it takes businesses six months to generate results from social media marketing, but HubSpot, a leading CRM developer, says, “It depends.”
According to HubSpot experts, businesses need to develop an effective social media marketing strategy to generate results faster and take advantage of ways to track social media results.
Written By: Hannah Kilpatrick | Monday, March 14, 2022
Hannah Kilpatrick Cube Creative DesignHannah Kilpatrick graduated from Western Carolina University in 2021 with a Bachelor of Science in Communication with a Minor in Marketing and a Concentration in Public Relations. She has been around social media since its creation. (Meaning, she was in the first grade when Facebook became available to the general public.) As our very own professional Gen-Z, Hannah is a whiz when it comes to social media creation and paid advertising.
So your first thought may be, there are different types of videos? And the answer is yes! many different types. Each with their own set of values and their own objectives. Let’s jump right in and look at three different types of videos that can be used for marketing and advertising your business or your brand. These are arguably the most important types and the most popular.