Do you wonder why old pages tend to show up at the top in some search results even though they are relatively old? Aren’t we told that we should keep our content fresh to stay on top of search engine results? These results are what we in the digital marketing industry refers to as evergreen content.
Written By: Chad J. Treadway | Monday, April 12, 2021
Chad is a Partner and our Chief Smarketing Officer. He will help you survey your small business needs, educating you on your options before suggesting any solution. Chad is passionate about rural marketing in the United States and North Carolina. He also has several certifications through HubSpot to better assist you with your internet and inbound marketing.
Local search engine optimization (local SEO), also called local link building, refers to optimizing your websites or web pages for better local exposure in the search engines. Local SEO is like organic SEO in that it also is a method affecting the visible presence of a site or a page in the search results of a particular search engine, often called the "organic" or "unpaid" results. Organic search results are those that are generated by the engines based on natural user searches for a given keyword/phrase. These natural searches are what your organic optimization efforts are aimed at.
Written By: Chad J. Treadway | Saturday, April 10, 2021
Chad is a Partner and our Chief Smarketing Officer. He will help you survey your small business needs, educating you on your options before suggesting any solution. Chad is passionate about rural marketing in the United States and North Carolina. He also has several certifications through HubSpot to better assist you with your internet and inbound marketing.
When any of us have a question, we often go to the great curiosity and question answering service, also known as Google. Now the question becomes how do you ensure that your business shows up for those searches. To answer this question, you should take a multi-pronged approach.
To increase your rankings in the search engines, primarily Google, and ultimately drive more online visitors to your website, you need to focus on search engine optimization (SEO) and content marketing.
While doing your own SEO is doable, it can be a bit of an overwhelming process, but it doesn’t have to be.
Written By: Chad J. Treadway | Wednesday, April 07, 2021
Chad is a Partner and our Chief Smarketing Officer. He will help you survey your small business needs, educating you on your options before suggesting any solution. Chad is passionate about rural marketing in the United States and North Carolina. He also has several certifications through HubSpot to better assist you with your internet and inbound marketing.
In the field of education, private school marketing strategies can entice parents and potential students to visit and apply to your school. They are important for keeping your brand of education relevant to your intended audience both now and in the future.
If you want your school to be at the upper end of the educative spectrum, keeping abreast with the most relevant school marketing trends and utilizing them regularly is key. Furthermore, you’ll have to thoroughly understand your primary stakeholders – in this case, millennial parents.
This article will tackle three major trends that you should keep an eye on when evaluating or creating marketing strategies for your private school.
Written By: Adam Bennett | Thursday, April 01, 2021
Adam is the president and founder of Cube Creative Design and specializes in private school marketing. Since starting the business in 2005, he has created individual relationships with clients in Western North Carolina and across the United States. He places great value on the needs, expectations, and goals of the client.