Having precise, consistent information across the internet is crucial to being discovered online. Here is where local SEO citations come in handy.
Since local search marketing is somewhat of our specialty, I have let you in on some of our industry’s best-kept secrets by sharing my most effective citation-building strategies.
Errors are all too prevalent when employing employees for a small firm. While costly HR procedures can be used. Small firms are especially susceptible to a few typical mistakes. There are a few HR pitfalls that small businesses should avoid, according to Eddy.com.
Starting a business can be both thrilling and intimidating. The good news is that while every business is unique, most must adhere to specific basic guidelines.
While this is not an exhaustive list of everything your new business may need to complete, here is a 10-point business startup checklist of some of the most important steps:
You’ve probably heard that storytelling is essential for business, marketing, and life in general. You may have also heard that it’s a powerful tool with the potential for a tremendous lasting impact.
With that being said, think about what Zig Ziglar said, “Those of you who read the Bible know (and whether you are a believer or not, most people respect the fact) that Christ was a powerful persuader.” He goes on to say, “when people asked Christ a question, He either responded with a question or a parable—both of which are tools for persuasion.” (Source: Selling 101 by Zig Ziglar)
In other words, we love a good story! Jonathan Gottschall in The Storytelling Animal: How Stories Make Us Human, states, “We are, as a species, addicted to story. Even when the body goes to sleep, the mind stays up all night, telling itself stories.”
Knowing this, do you not think that telling stories from your school’s rich history will excite, entertain, and encourage your community? Stories can and should be at the heart of effective school marketing and are critical to your school’s long-term success.
In this post, we will cover the following: