Do you want to know something shocking? Search Engine Land reports that 93% of online experiences begin with a search engine.
It is critical to optimize your website for search if you want people to experience and connect with your small business online.
With the advancement of technology and the refinement of algorithms, the search engine optimized techniques in 2015 may no longer be applicable now. Given certain search engine optimization (SEO) best practices remain unaltered, others continue to evolve and new ones are introduced into the mix. After all, internet years may be best thought of as in dog years. A year in human time is like seven years in internet time. Needless to say, the internet is fast, but time moves faster on it!
If you want to be found in Google searches and build your small business’s reputation and presence online, you must stay up with evolving SEO trends. Otherwise, you'll be left in the dust in the search engine results pages (SERPs), with your material getting old on Google's page 2. This is also known as where you hide the dead bodies.
According to a report by Matt Southern of Search Engine Journal, “Results on the second page of Google have a CTR of less than 1% for each position.”
Are you determined not to fall behind in the SEO game? If so, keep reading to learn about the top SEO trends of 2021 that will help your content stand out and rank higher in 2022.
Written By: Chad J. Treadway | Monday, October 04, 2021
Chad is a Partner and our Chief Smarketing Officer. He will help you survey your small business needs, educating you on your options before suggesting any solution. Chad is passionate about rural marketing in the United States and North Carolina. He also has several certifications through HubSpot to better assist you with your internet and inbound marketing.
Did you notice anything recently about your email open rates? On September 20, 2021, Apple rolled out their new iOS 15 privacy features that includes Mail Privacy Protection. This is great when it comes to customer privacy but will impact your marketing efforts, especially email marketing.
Many elements may affect your email open rate (subject line, preview text, body content, personalization, and more), but in this case, it’s all Apple. doesn’t
Written By: Adam Bennett | Friday, October 01, 2021
Adam is the president and founder of Cube Creative Design and specializes in private school marketing. Since starting the business in 2005, he has created individual relationships with clients in Western North Carolina and across the United States. He places great value on the needs, expectations, and goals of the client.
As the weather starts to turn cooler and we enter into the fourth quarter of the year, many businesses start discussing budgets. Choosing the right marketing budget is difficult for any small business. Small businesses, in particular, must maintain a good balance of revenue to costs while spending resources to advertise, market, and grow the business. Then the ultimate question comes up of how much should I be spending on advertising and marketing and where.
Written By: Chad J. Treadway | Monday, September 27, 2021
Chad is a Partner and our Chief Smarketing Officer. He will help you survey your small business needs, educating you on your options before suggesting any solution. Chad is passionate about rural marketing in the United States and North Carolina. He also has several certifications through HubSpot to better assist you with your internet and inbound marketing.
Testimonials show prospective clients that your service really works as it should. But how effective are testimonials? We are providing you this list of testimonial statistics to give even more evidence of the difference that testimonials and reviews can make for you in the coming years and how they can be used most effectively.
Written By: Adam Bennett | Wednesday, September 22, 2021
Adam is the president and founder of Cube Creative Design and specializes in private school marketing. Since starting the business in 2005, he has created individual relationships with clients in Western North Carolina and across the United States. He places great value on the needs, expectations, and goals of the client.