To excel in social media marketing, you need a strategy that generates the results your small business wants to achieve. From identifying your organization’s objectives to reviewing your results, you can develop an effective plan in a few straightforward steps. This article discusses creating a successful social media marketing strategy for organizations in any industry.
Written By: Hannah Kilpatrick | Wednesday, December 06, 2023
Hannah Kilpatrick Cube Creative DesignHannah Kilpatrick graduated from Western Carolina University in 2021 with a Bachelor of Science in Communication with a Minor in Marketing and a Concentration in Public Relations. She has been around social media since its creation. (Meaning, she was in the first grade when Facebook became available to the general public.) As our very own professional Gen-Z, Hannah is a whiz when it comes to social media creation and paid advertising.
For today's small businesses, social media platforms like Facebook, Instagram, and TikTok offer an essential way to reach clients online. With over 4 billion active social media users worldwide, these channels have become a critical marketing tool for brands of all sizes looking to drive awareness and sales.
In this article, we'll explain exactly how social media marketing works, key strategies small business owners should leverage, and what benefits it can offer compared to traditional advertising avenues. After reading, you'll understand the steps to take to attract more clients, drive engagement, and boost revenue using social platforms.
Written By: Hannah Kilpatrick | Wednesday, December 06, 2023
Hannah Kilpatrick Cube Creative DesignHannah Kilpatrick graduated from Western Carolina University in 2021 with a Bachelor of Science in Communication with a Minor in Marketing and a Concentration in Public Relations. She has been around social media since its creation. (Meaning, she was in the first grade when Facebook became available to the general public.) As our very own professional Gen-Z, Hannah is a whiz when it comes to social media creation and paid advertising.
All creatives are susceptible to variations of designer’s block throughout their careers. Even though it might feel like it sometimes, no one is 100% inspired all the time, and fluctuations of inspiration are completely normal to experience.
However, when it’s your job to be inspired, finding ways to resurrect that creative zeal is essential for maintaining a healthy relationship with your craft. No matter which way you look at it, design impacts everything, especially in the digital world.
Fortunately, there are plenty of resources available to help you do this. But one of the most effective ways to revive inspiration is simply to look at some of the most unusual or prolific interface designs from history.
So, here are three to get those creative juices flowing.
Written By: Chad J. Treadway | Monday, December 04, 2023
Chad is a Partner and our Chief Smarketing Officer. He will help you survey your small business needs, educating you on your options before suggesting any solution. Chad is passionate about rural marketing in the United States and North Carolina. He also has several certifications through HubSpot to better assist you with your internet and inbound marketing.
Want to bring in more leads and sales in 2024? The place to start is with a stunning yet functional website, perfectly tuned to your business. According to research by Stanford University, 75% of users admit to making judgments on a company’s credibility based on the company’s website design.
Let’s face it: Your website is often your first impression on potential clients.
So, if your site feels dated or isn’t converting visitors, this is the year for a facelift! Here are five essential tips to get you started:
Written By: Chad J. Treadway | Monday, December 04, 2023
Chad is a Partner and our Chief Smarketing Officer. He will help you survey your small business needs, educating you on your options before suggesting any solution. Chad is passionate about rural marketing in the United States and North Carolina. He also has several certifications through HubSpot to better assist you with your internet and inbound marketing.