As a school board member, you're dedicated to ensuring your private school thrives and continues its mission of providing excellent education. But in today's digital world, having an outstanding academic program isn't enough – families need to find you first. That's where strategic digital marketing comes in, and it's what we've been helping private schools achieve for nearly 20 years.
The Challenge Private Schools Face Today
Think about how parents search for schools now. They don't just ask neighbors or check the Yellow Pages anymore. Instead, they:
- Pull out their phones and search "best private schools near me"
- Look up school reviews online
- Visit school websites to learn more
- Research schools on social media
If your school isn't showing up prominently in these places, you're missing opportunities to connect with families who would be perfect fits for your community.
How We Help Private Schools Thrive
At Cube Creative Design, we've helped numerous private schools across the country increase their enrollment by making sure they're visible and impressive in all the places parents are looking. Here's a real example: One of our partner schools in Charlotte saw their website inquiry forms double after implementing our strategy, leading to a significant increase in campus tours and eventual enrollments.
What We Actually Do
We handle all the digital details so you can focus on what you do best – running an excellent school. Our work includes:
1. Making your school easy to find online
- We ensure your school appears at the top of Google searches when parents look for private schools in your area
- We keep your school's information accurate across all online directories and platforms
2. Telling your school's story effectively
- We create engaging content that showcases what makes your school special
- We share stories about student achievements, teacher excellence, and your unique programs
- We highlight your school's values and community impact
3. Connecting with parents where they are
- We maintain an active, professional presence on social media platforms where parents spend time
- We share updates about school life, events, and achievements
- We engage with your community and answer questions from prospective families
The Investment That Pays For Itself
Consider this: If your annual tuition is $7,500, just two new enrolled students cover your entire year of digital marketing with us – and we typically help schools attract many more than that. Plus, these students often stay for multiple years and have siblings who also enroll, multiplying the return on your investment.
A Partnership Built on Trust and Results
We understand that marketing budgets in private schools are carefully scrutinized, as they should be. That's why we:
- Provide monthly reports showing exactly what we're doing and the results we're achieving
- Track important metrics like website visitors, inquiry forms submitted, and social media engagement
- Make adjustments based on what's working best for your specific school
- Offer guidance on how to maximize your marketing budget
Real Results from Real Schools
One of our partner schools saw these results within their first year:
- 312% increase in website visibility
- Doubled the number of inquiry forms from prospective families
- Significant increase in campus tour bookings
- Higher attendance at open house events
Taking the First Step
We invite you to schedule a consultation where we can:
- Review your school's current online presence
- Identify opportunities for improvement
- Discuss specific strategies for your school
- Answer any questions you have about the process
Learn more about "What SEO is in Simplified Terms," here.
The digital landscape for private schools becomes more competitive each year. But with the right partner helping you navigate it, your school can thrive and continue to grow its impact in your community.
Ready to learn more? We'd be happy to present a detailed plan to your board and show you exactly how we can help your school connect with more families who share your values and educational philosophy.
