In today’s digital landscape, where online presence is paramount for businesses across industries, ensuring the security and integrity of your website is non-negotiable. One crucial aspect of website security is the implementation of HTTPS, or Hypertext Transfer Protocol Secure. In this section, we’ll delve into the definition of HTTPS and provide a brief overview of how it works through SSL/TLS encryption protocols.
Written By: Janis Barlow | Tuesday, February 27, 2024
Janis is our Web Programming Specialist And Web Developer. She has been working with the web since its inception and has worked for household names such as Lockheed Martin and Wells Fargo.
Memes have become an essential part of internet culture and marketing. 94% of marketers have used memes in their campaigns, and 78% agree that memes improve social media engagement (Source: HubSpot).
However, with great marketing power comes great legal responsibility. Using memes without proper rights or attribution can put your business at risk. This post will explore how small businesses can tap into trending memes legally and strategically.
Written By: Hannah Kilpatrick | Tuesday, February 27, 2024
Hannah Kilpatrick Cube Creative DesignHannah Kilpatrick graduated from Western Carolina University in 2021 with a Bachelor of Science in Communication with a Minor in Marketing and a Concentration in Public Relations. She has been around social media since its creation. (Meaning, she was in the first grade when Facebook became available to the general public.) As our very own professional Gen-Z, Hannah is a whiz when it comes to social media creation and paid advertising.
As a pest control service provider, delivering quality service is essential, but building a thriving business requires more. Owners and managers like you must also become skilled marketers responsible for continually promoting your service offerings to homeowners and businesses in your community and service area.
However, for small teams bouncing between service calls, dedicating time for marketing beyond a logo on the side of the truck often feels impossible. Limited resources and packed schedules limit opportunities to implement campaigns at the level of the major players.
So, how do you stand out from competitors and attract recurring contracts or new inspection leads in a crowded market?
This comprehensive guide shares proven pest control marketing strategies to help you:
- Establish a consistent online presence with search visibility
- Complement with creative offline community engagement
- Track campaign performance and optimize over time
- Ultimately, this turns more prospects into happy lifelong customers
Whether launching a new company or seeking to improve your existing business's awareness, applying targeted digital promotion paired with inventive real-world partnerships distinguishes you as a thriving market leader.
Written By: Adam Bennett | Monday, February 26, 2024
Adam is the president and founder of Cube Creative Design and specializes in private school marketing. Since starting the business in 2005, he has created individual relationships with clients in Western North Carolina and across the United States. He places great value on the needs, expectations, and goals of the client.
When it comes to digital marketing, the battle for clicks, views, and engagements seems tougher than ever.
But, while likes, shares, and viral content seem to be everyone’s top priority, many are overlooking the conversion powerhouse they already have – their website.
Now, we’re not suggesting that you should neglect your social media strategy or forget about Google’s latest algorithm update. However, your website is a potential cash-printing machine that you can’t afford to ignore.
Here, we’ll talk about some simple design tactics that you can easily implement to boost four key website metrics.