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90-Day Enrollment Marketing Plan Template
for K-12 Private Schools

Transform Your School's Enrollment Strategy in Just 90 Days?

Struggling to meet enrollment targets for your K-12 private school? Our comprehensive, ready-to-implement template gives you everything you need to create an effective enrollment marketing plan on a limited budget.

This FREE template helps you:

  • Set realistic enrollment targets by grade level and division
  • Track key performance metrics that matter for your school
  • Identify your unique value proposition that attracts the right families
  • Allocate your marketing budget efficiently across channels
  • Create a detailed 90-day action plan with clear assignments and deadlines
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What's Inside Your 90-Day Enrollment Plan Template?

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Complete Template Sections:

  • Enrollment Goals & KPIs - Track inquiries to enrollment conversion by grade level
  • SWOT Analysis Framework - Identify your school's competitive advantages
  • Target Audience Personas - Create detailed profiles of your ideal families
  • Budget Allocation Worksheets - Optimize spending across marketing channels
  • Content Planning Calendar - Develop division-specific content that converts
  • Channel Performance Tracker - Measure what's working (and what's not)
  • Family Enrollment Journey - Improve conversion at every stage of your funnel
  • 90-Day Implementation Timeline - Week-by-week action items for immediate results

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Why This Template Works for
K-12 Private Schools

Division-Specific Strategies

Our template addresses the unique enrollment challenges for each school division:

  • Lower School (K-5) - Attract families early in their educational journey
  • Middle School (6-8) - Capture transition students from other schools
  • Upper School (9-12) - Showcase your college preparation advantages

Budget-Conscious Approach

Perfect for schools with limited marketing resources:

  • Prioritize high-impact activities
  • Repurpose existing content assets
  • Focus on channels with lowest cost-per-inquiry
  • Leverage parent ambassadors effectively

Data-Driven Results

Track the metrics that matter most:

  • Monitor conversion rates at each enrollment stage
  • Compare performance against private school benchmarks
  • Make informed adjustments to your strategy
  • Document successful approaches for future cycles

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Who Is This Template For?

Who Is This Template For?

This comprehensive enrollment marketing plan is designed specifically for:

✓ K-12 Private School Administrators 

✓ Admissions & Marketing Directors 

✓ Enrollment Management Teams 

✓ School Principals & Heads of School 

✓ School Board Members

Whether you're an experienced marketing professional or a school administrator wearing multiple hats, this template provides the structure and guidance you need to achieve your enrollment goals.

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Frequently Asked Questions

 

 

Ready to Transform Your School's Enrollment Strategy?

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