For centuries people have looked for better ways to communicate and reduce friction. We have went from sending messages via a runner, to snail mail, telegrams to landline phones, mobile phones to texting, email to instant messaging. I could go on but the bottom line is we want to communicate with people as easily and and as quickly as possible.
Live chat has been around for a while and we at Cube Creative have experimented with it for a few clients and even on our own site a few years back. They are great for customer service, marketing and sales alike. The problem ensues when you don't have the staff to man it during business hours. Nothing is worse than getting the pop up of "Hi, Chatty Patty wants to help." You type out your issue then realize they are gone and you are directed to a contact from to "leave a message."
In the day and age where we use the internet, it is more important than ever to answer audience questions. As we rely more on the internet as a primary means of communicating with our audience, it is essential to address every possible question a reader may have. At Cube Creative Design, we advise our clients on pages that they should include on their website. Typically, these pages address some variation of the "Five Ws" - Who, What, When, Where and Why (and sometimes How). The "Five Ws" are used by a number of professions from journalist, scholarly researchers and police investigators. Why not put them to use on your website!
Though blogging was once primarily a vehicle for people to share stories and opinions from their personal lives, it has become an important part of marketing and relationship building for small businesses.
Effective blogging can help your build trust with potential customers and provide and extra level of customer service for your existing clients. It is also an important tool for generating new content for SEO and social media. In this article, we will discuss fivereasons blogging is vital for small businesses.
Entrepreneurs and small business owners are notorious do-it-yourselfers. Without the backing of major corporations, we need be able to create things and handle our own issues. However, there are some tasks to which we need to trust professionals.
We are reaching the end of 2016, and in the haze of that butter-baked goods coma it is a good time to set goals for your business in 2017. What are some things you want for your business in the upcoming year? More sales leads? More conversions from potential customer to paying customer? A stronger relationship with existing customers? A better handle on your business reputation and brand?
If the sugar crash has already hit and you’re looking for a pre-packaged set of resolutions wrapped up with a bow, keep reading.