The way consumers buy goods and services, as well as the purchasing process itself, has evolved tremendously. Business cards, commercials, and dazzling advertisements are no longer used to persuade clients to buy.
Modern consumers want high-quality, engaging content as well as personalized marketing. Adapting to today’s consumers is critical for the success of any small business.
But with these new nuances comes all sorts of challenges. It is more challenging than ever to generate new sales leads. But what if investing in lead creation services allow you to save time and effort? You and I know that new leads are the foundation of your company’s success.
The issue is that generating fresh leads isn’t always straightforward. In fact, 68% of businesses report struggling with lead generation. Therefore, don’t let poor lead generation be your small business’s undoing.
Continue reading to discover the several benefits of lead generation services.
Written By: Chad J. Treadway | Monday, September 12, 2022
Chad is a Partner and our Chief Smarketing Officer. He will help you survey your small business needs, educating you on your options before suggesting any solution. Chad is passionate about rural marketing in the United States and North Carolina. He also has several certifications through HubSpot to better assist you with your internet and inbound marketing.
Small businesses usually have one goal when they are starting out – they want customers to notice them. They can rely on different forms of advertising to make people know that they exist and that they can offer what people are searching for. Business owners believe in their products and services. They know that since they can offer great things, it’s only a matter of time before they get noticed.
It’s also a requirement that you will appear frequently when people search for items that are related to what you are offering. You can create a team that focuses on SEO to ensure that you will appear when people search for the right keywords. It’s hard for business owners to do everything on their own which is why delegating tasks is recommended.
If you are trying to figure out how to use social media for small businesses, you are exactly the person this post is talking to and seeks to help. Social media marketing is what small businesses should do if they want to ensure good momentum in their marketing efforts, along with other platforms they use for promoting their business locally. Now, you need to be confident that you are starting right with your social campaign. So, here are the top twelve social media tips for small businesses to help you see if you're doing it right or not.
Written By: Hannah Kilpatrick | Wednesday, September 07, 2022
Hannah Kilpatrick Cube Creative DesignHannah Kilpatrick graduated from Western Carolina University in 2021 with a Bachelor of Science in Communication with a Minor in Marketing and a Concentration in Public Relations. She has been around social media since its creation. (Meaning, she was in the first grade when Facebook became available to the general public.) As our very own professional Gen-Z, Hannah is a whiz when it comes to social media creation and paid advertising.
When it comes to growing your small business, you know that you need to keep adding new clients consistently. The problem most small business owners run into is how much you should spend to attract these new clients. I will attempt to answer this question, help you understand the difference between sales and marketing, help you develop your marketing budget, and provide you with links to sample budgets!
Written By: Chad J. Treadway | Monday, September 05, 2022
Chad is a Partner and our Chief Smarketing Officer. He will help you survey your small business needs, educating you on your options before suggesting any solution. Chad is passionate about rural marketing in the United States and North Carolina. He also has several certifications through HubSpot to better assist you with your internet and inbound marketing.