If you are in a service and trades industry, the biggest question I get is, “should I list pricing for my services and products on my website?” This idea brings up many varying opinions about this practice.

Some people believe it’s just stupid to list your prices on your website before you are able to show the value of your products or services compared to others in your industry to potential clients. Some are afraid consumers will get sticker shock, turn away, and not come back. You want the ability to demonstrate higher quality and WHY you are better than your competitors.

In some ways, I agree with this assessment. There are some businesses that need to demonstrate their value before scaring potential clients away.

We can assume two things about this business, though:

  1. Their website doesn’t demonstrate their value, which requires a personal sales interaction to prove their worth, and
  2. They are looking for any consumer, including those who are price shopping.

They are right in both of these cases - pricing should not go on the website.

However, if you are distinct and stand out from your competition, adding a pricing page on your service-based website can be a great key to success for your small business.

Adam Bennett

Written by:  |  July 19, 2022

Adam is the president and founder of Cube Creative Design. Since starting the business in 2005, he has created individual relationships with clients in Western North Carolina. He places great value on the needs, expectations, and goals of the client.

See Adam Bennett's' bio: cubecreative.design/about/adam-bennett

Are we approaching another recession? Possibly. That is according to the banks and economists:

“Recession risks are high — uncomfortably high — and rising,” said Mark Zandi, chief economist at Moody’s Analytics.

Other financial gurus had similar sentiments back in mid-May of 2022:

Regardless of what people think, no one can predict the future. These same economists believed there would be a good chance the next one would come as soon as 2020, after the presidential election. Well, we all know what happened in 2020.

Chad Treadway

Written by:  |  June 15, 2022

Chad is our business development manager. He will help you survey your business needs, ensuring you are educated on your options before suggesting any solution. Chad also has several certifications through HubSpot to better assist you with your internet and inbound marketing.

See Chad Treadway's' bio: cubecreative.design/about/chad-treadway

You might be wondering, am I hungry? Why else would I be talking about EATing?

Well, if you are hungry to grow your business, focusing on your E-A-T will help you!

E-A-T stands for Expertise, Authority, and Trustworthiness and is what the search engines (Google, Bing, Yahoo) look at to determine help your web page’s quality.

E-A-T is critical because the higher the quality of your web page, the more likely it will show in search results and attract more visitors and traffic.

So let’s break it down. What exactly is E-A-T, and how can you prove to Google that your site has it?

Chad Treadway

Written by:  |  July 13, 2022

Chad is our business development manager. He will help you survey your business needs, ensuring you are educated on your options before suggesting any solution. Chad also has several certifications through HubSpot to better assist you with your internet and inbound marketing.

See Chad Treadway's' bio: cubecreative.design/about/chad-treadway

Ashville small businesses pay little attention to content when marketing their business through a website, blog, e-book, or any other online platform. We commonly believe that good content is an excellent design to attract more audiences. While a good design and a picture gallery are essential for marketing home builders, a mechanic needs a different mentality. Regardless of the industry your small business is in. You need good content to rank higher in search engine results!

Content Marketing for Ashville NC, small businesses can be a tricky task based on what it is you do. If your field is highly technical and requires specific knowledge, it becomes difficult to market your content as your target audience may not necessarily have all that technical knowledge. This blog will talk about the lessons we have learned that can make your marketing content attractive enough to help you get more prospects.

Chad Treadway

Written by:  |  July 6, 2022

Chad is our business development manager. He will help you survey your business needs, ensuring you are educated on your options before suggesting any solution. Chad also has several certifications through HubSpot to better assist you with your internet and inbound marketing.

See Chad Treadway's' bio: cubecreative.design/about/chad-treadway