In the complex Search Engine Optimization (SEO) world, one vital yet often misunderstood concept is “link building.” But did you know there’s an ethical, sustainable way to do it? Welcome to the White Hat link-building world - an invaluable practice for small businesses.

Chad Treadway

Written by:  |  December 13, 2023

Chad is a Partner and our Chief Smarketing Officer. He will help you survey your small business needs, educating you on your options before suggesting any solution. Chad is passionate about rural marketing in the United States and North Carolina. He also has several certifications through HubSpot to better assist you with your internet and inbound marketing.

See Chad Treadway's' bio: cubecreative.design/about/chad-treadway

Do you wonder why old pages tend to show up at the top of some search results even though they are relatively old? Aren’t we told to keep our content fresh to stay on top of search engine results? We in the digital marketing industry refer to these results as evergreen content.

Chad Treadway

Written by:  |  December 11, 2023

Chad is a Partner and our Chief Smarketing Officer. He will help you survey your small business needs, educating you on your options before suggesting any solution. Chad is passionate about rural marketing in the United States and North Carolina. He also has several certifications through HubSpot to better assist you with your internet and inbound marketing.

See Chad Treadway's' bio: cubecreative.design/about/chad-treadway

Your meta description hugely impacts getting users to click on your site from search engine results pages (SERPs). Meta descriptions are HTML attributes that concisely summarize a web page's content in about 160 characters. They appear directly below the blue clickable links in search engine results pages (SERPs), influencing whether searchers will click on your site.

A compelling meta description can improve click-through rates. According to a study by Ignite Visibility, over 6 out of 10 respondents said the description had the most significant impact on their decision to click a result. On the other hand, weak meta descriptions can negatively impact click-throughs and prevent you from capitalizing on that free organic traffic from search.

This post will explore what makes a good meta description and provide tips to write ones that convince searchers that your page contains the answers they seek.

Chad Treadway

Written by:  |  November 27, 2023

Chad is a Partner and our Chief Smarketing Officer. He will help you survey your small business needs, educating you on your options before suggesting any solution. Chad is passionate about rural marketing in the United States and North Carolina. He also has several certifications through HubSpot to better assist you with your internet and inbound marketing.

See Chad Treadway's' bio: cubecreative.design/about/chad-treadway

With the rise of SEO, a range of software tools have emerged to help website owners, marketers, and agencies optimize pages and track performance. Choosing the right SEO tools for your strategy can be overwhelming, with so many options to evaluate.

The goal of this post is to provide an overview of the must-have SEO tool categories and top options in each for accomplishing essential SEO activities. We'll be covering tools focused on:

Adam Bennett

Written by:  |  November 15, 2023

Adam is the president and founder of Cube Creative Design and specializes in private school marketing. Since starting the business in 2005, he has created individual relationships with clients in Western North Carolina and across the United States. He places great value on the needs, expectations, and goals of the client.

See Adam Bennett's' bio: cubecreative.design/about/adam-bennett