Recent years have brought immense change to education landscapes nationwide. Between decreasing public funding, growing charter and private school options, and families relocating more fluidly, private schools face more competition than ever in attracting the right students. However, with this challenge comes an opportunity for mission-driven schools to thrive.

Obviously, attracting and retaining students is critical for private school administrators. While your school likely offers tremendous value, parents won't know about you and your school if the right marketing strategies aren’t in place. This guide will help walk you through some ideas and help you develop an integrated marketing plan that separates your school from the competition.

Adam Bennett

Written by:  |  December 27, 2023

Adam is the president and founder of Cube Creative Design and specializes in private school marketing. Since starting the business in 2005, he has created individual relationships with clients in Western North Carolina and across the United States. He places great value on the needs, expectations, and goals of the client.

See Adam Bennett's' bio: cubecreative.design/about/adam-bennett

In today’s era of k-12 school choice and academies catering to every interest, standing out has never been more critical for private administrators seeking to bolster enrollment and cement institutional sustainability. While your devoted faculty, stellar academic programs, state-of-the-art facilities, and tight-knit community spirit still differentiate you, effectively conveying these strengths to prospective families through strategic advertising and marketing is essential.

While competition is undoubtedly rising, your private school is primed to thrive for generations by implementing the actionable strategies in this guide.

Chad Treadway

Written by:  |  November 29, 2023

Chad is a Partner and our Chief Smarketing Officer. He will help you survey your small business needs, educating you on your options before suggesting any solution. Chad is passionate about rural marketing in the United States and North Carolina. He also has several certifications through HubSpot to better assist you with your internet and inbound marketing.

See Chad Treadway's' bio: cubecreative.design/about/chad-treadway

Attracting and enrolling new students is critical for private schools in today’s competitive education landscape. Schools have a few primary options for reaching prospective students and parents, two of those being traditional postcard marketing campaigns or modern SEO and content marketing approaches. But which should private schools focus their limited marketing resources on for the best results?

Adam Bennett

Written by:  |  November 20, 2023

Adam is the president and founder of Cube Creative Design and specializes in private school marketing. Since starting the business in 2005, he has created individual relationships with clients in Western North Carolina and across the United States. He places great value on the needs, expectations, and goals of the client.

See Adam Bennett's' bio: cubecreative.design/about/adam-bennett

Marketing is an integral part of every organization, including K-12 private schools. The primary objective of marketing is to increase the school's visibility, attract prospective students and parents, and enhance its reputation. However, executing a successful marketing campaign is not easy, mainly due to restricted resources. Therefore, creating a well-thought-out marketing budget is essential for K-12 private schools to execute their marketing plans effectively. In this blog post, we will explore the essential tips to develop a comprehensive marketing budget plan tailored to K-12 private schools.

Adam Bennett

Written by:  |  November 20, 2023

Adam is the president and founder of Cube Creative Design and specializes in private school marketing. Since starting the business in 2005, he has created individual relationships with clients in Western North Carolina and across the United States. He places great value on the needs, expectations, and goals of the client.

See Adam Bennett's' bio: cubecreative.design/about/adam-bennett