Gaining backlinks remains one of the top ranking factors used by Google and other search engines. According to Backlinko, they are one of the top eight ranking factors. Yet, most private schools don’t invest enough time and resources in ethical, high-value link-building strategies to maximize awareness, authority, and conversions for their websites.

Without sufficient quantity and quality of backlinks from relevant websites, sites suffer from low organic visibility and visitor traffic, ultimately diminishing student applications. But armed with the right strategic approach, your school can dramatically amplify its digital presence and reputation through targeted outreach, high-value content publication, and other white hat SEO link-building tactics covered in this guide.

After learning the core differences between followed and no-followed links, as well as actionable best practices for earning coveted backlinks ethically from highly trafficked websites like Wikipedia, your school will be armed with the blueprint needed to execute a cutting-edge link-building campaign aimed toward substantially increased organic search engine visibility and student lead generation objective success within the coming fiscal year.

Adam Bennett

Written by:  |  March 4, 2024

Adam is the president and founder of Cube Creative Design and specializes in private school marketing. Since starting the business in 2005, he has created individual relationships with clients in Western North Carolina and across the United States. He places great value on the needs, expectations, and goals of the client.

See Adam Bennett's' bio: cubecreative.design/about/adam-bennett

A successful marketing plan is essential for a K-12 private school like yours to reach your enrollment goals and build your reputation in the community. A winning marketing plan can help your private school stand out from competing options such as home schools, homeschool hybrids, and other private schools. A high-growth marketing plan focused on enrollment should also focus on helping you reach your target students and parents and effectively communicate your school's unique value proposition. In this blog post, we will explore the key steps involved in how to write a marketing plan for a school.

Adam Bennett

Written by:  |  March 27, 2023

Adam is the president and founder of Cube Creative Design and specializes in private school marketing. Since starting the business in 2005, he has created individual relationships with clients in Western North Carolina and across the United States. He places great value on the needs, expectations, and goals of the client.

See Adam Bennett's' bio: cubecreative.design/about/adam-bennett

Creating an SEO strategy for your private school’s marketing efforts is crucial in today’s digital age. With the vast majority of people using search engines like Google to find information, it’s important to ensure your school’s website is visible and easily found by prospective students and their families.

Most private schools I talk to understand the importance of search engine optimization (SEO) and the basic concepts behind it. However, when it comes to creating and implementing an effective and comprehensive content marketing strategy that encompasses a good SEO strategy, it’s harder. Many only want to focus on the keywords their target audience is searching, which only partially works, and doesn’t work well in the long run.

Therefore, in this post, I want to share with you the steps you should take to create an effective SEO strategy for your private school’s marketing efforts.

Adam Bennett

Written by:  |  February 27, 2023

Adam is the president and founder of Cube Creative Design and specializes in private school marketing. Since starting the business in 2005, he has created individual relationships with clients in Western North Carolina and across the United States. He places great value on the needs, expectations, and goals of the client.

See Adam Bennett's' bio: cubecreative.design/about/adam-bennett