Let’s face it, as a private school administrator, it can be challenging to develop a school marketing plan, let alone a digital marketing plan. How do you know if your plan is as thorough and effective as possible?

To alleviate some of that anxiety, we've produced this guide to help you, the Christian private school administrator. It will walk you through the process of developing a marketing plan that leaves no stone untouched.

Let's look at the eight most essential components of a complete marketing plan for the 2022-2023 School Year to prepare you for the 2023 enrollment season.

Adam Bennett

Written by:  |  July 4, 2022

Adam is the president and founder of Cube Creative Design. Since starting the business in 2005, he has created individual relationships with clients in Western North Carolina. He places great value on the needs, expectations, and goals of the client.

See Adam Bennett's' bio: cubecreative.design/about/adam-bennett

Isn’t it amazing how simple it was to promote your private school? Not too long ago, you could just mail out a brochure or postcard to interested families and then sit back and wait for the phone to ring and admissions appointments to be set. Unfortunately, that is no longer the case.

Private schools like yours need to have a marketing plan to market to a more savvy audience. Prospective families have an extensive list of criteria for a school for their children; they want their children to receive an excellent education at a price they can afford, and of course, like any parent would, they only want the best for their child. Private schools are in a competitive field, but marketing is a problem for many. 

As a Christian private school, how can you get the word out about your school? The simple answer is, and dare I say this, marketing your school like a business. Before you think I have gone crazy, think about it this way. A typical business markets its services. As a private school, you are just selling the business of education.

Therefore, marketing attracts prospects, prospects become students. However, marketing entails more than simply publicizing your school’s name. The U.S. Small Business Administration (SBA) says that marketing must establish a connection:

Adam Bennett

Written by:  |  June 1, 2022

Adam is the president and founder of Cube Creative Design. Since starting the business in 2005, he has created individual relationships with clients in Western North Carolina. He places great value on the needs, expectations, and goals of the client.

See Adam Bennett's' bio: cubecreative.design/about/adam-bennett

Your Lutheran private school’s marketing plan serves as a roadmap to success. You need to have an effective, well-designed plan that will boost all your marketing initiatives and propel you to success in the future. 

Adam Bennett

Written by:  |  May 4, 2022

Adam is the president and founder of Cube Creative Design. Since starting the business in 2005, he has created individual relationships with clients in Western North Carolina. He places great value on the needs, expectations, and goals of the client.

See Adam Bennett's' bio: cubecreative.design/about/adam-bennett

Blink, Blink goes the cursor as you stare at the screen with your hands poised above the keys. You know you need to write a blog post for your Christian private school, but the looming cursor seems to be taunting you.

I know it can be difficult to constantly develop interesting blog topics for private schools. If you have been at this a while, many of you will reach a point where it seems like you are saying the same thing over and over.

To help you shake things up a bit, I've compiled a list of 101 blog post ideas to help get you a jump on your private school's blog. 

Adam Bennett

Written by:  |  March 21, 2022

Adam is the president and founder of Cube Creative Design. Since starting the business in 2005, he has created individual relationships with clients in Western North Carolina. He places great value on the needs, expectations, and goals of the client.

See Adam Bennett's' bio: cubecreative.design/about/adam-bennett