In the digital marketing world, the website is one of the most important tools that businesses can use to attract potential customers and spread awareness. According to research, organic searches make up about 51 percent of the traffic driven to websites. With search engine optimization or SEO, you can boost the ranking of your web page in the search results and get the attention of a wider consumer base. 

The current climate has brought a lot of attention to the importance of having an optimized website for businesses. As more companies shift their focus towards promoting their products or services via digital media, it can become slightly challenging to catch the eye of the target customer. 

This is where optimization of a web page can work effectively for marketing. Once the website is ranked within the top results of search engines like Google, you will be able to convince more people to click on it and look for more information. 

So are you interested in finding out more about this? 

Let’s get started. 

Is online advertising worth it? Which is best for me, Facebook ads, PPC, Google Ads? Should I rather increase my reach and convert leads organically? These are some of the most common questions asked by those who are new to internet marketing.

Chad Treadway

Written by:  |  June 30, 2021

Chad is our business development manager. He will help you survey your business needs, ensuring you are educated on your options before suggesting any solution. Chad also has several certifications through HubSpot to better assist you with your internet and inbound marketing.

See Chad Treadway's' bio: cubecreative.design/about/chad-treadway

As someone who makes their living helping small businesses grow, I am often asked about advertising on the internet. An acquaintance, friend, prospect, or client will ask what do you think about Facebook ads, Google Ads, or Pay-per-click (PPC). My reply is usually it depends. Not to be vague, but it is an impossible answer without more context. With that being said, I see many pros and cons of them. In this post, I will attempt to educate you on how we got here, the pros and cons of using Google Search Ads so you can make an informed decision as to what is best for you and your business. I will also give you a few tips if you choose to go at it alone.

Chad Treadway

Written by:  |  June 21, 2021

Chad is our business development manager. He will help you survey your business needs, ensuring you are educated on your options before suggesting any solution. Chad also has several certifications through HubSpot to better assist you with your internet and inbound marketing.

See Chad Treadway's' bio: cubecreative.design/about/chad-treadway

The academic arena in the 21st century is extremely competitive. The costs of running and maintaining a school have risen drastically, and each year, it’s becoming harder to convince parents that choosing a private over a public school is still a sound investment given its rising cost. That’s why schools need to have a solid marketing plan to combat the challenges that they currently face.

Private school marketing campaigns aim to entice prospective students to come to your school and enroll. It is important to have a consistent strategy in place to keep your school's academic identity meaningful to your demographic in the long term. 

Keeping up to date on the new school marketing strategies and applying them regularly is critical if you like the school to excel. Luckily, companies like Cube Creative exist to support you. Cube Creative will be a dependable collaborator for the school's digital marketing demands, thanks to its wide range of sophisticated services. 

This article examines three big challenges to keep your eye on when it comes to marketing the school and ensuring its long-term success and how your school can work around them. We will go into who your target demographics are, how you can successfully communicate to them, and how you can keep their commitment to your educational brand through a strong online presence and advertising strategy.

Adam Bennett

Written by:  |  May 17, 2021

Adam is the president and founder of Cube Creative Design. Since starting the business in 2005, he has created individual relationships with clients in Western North Carolina. He places great value on the needs, expectations, and goals of the client.

See Adam Bennett's' bio: cubecreative.design/about/adam-bennett