In today’s highly competitive environment between brands and companies, that common ‘lowest offer bait may not be enough to convince people to buy your products or services. Market places are now dominated by content creation that aids businesses to gain traffics for their websites. Therefore, growing a business in a content-dominated space without content marketing is like writing without a pen—you’re merely exerting efforts but achieve no result. Digital problems require digital solutions and one way of solving online marketing problems is by moving closer to what people really need, like what search engine marketing strategy does.

This article is a comprehensive guide about search engine marketing and how it works.

Adam Bennett

Written by:  |  September 3, 2021

Adam is the president and founder of Cube Creative Design. Since starting the business in 2005, he has created individual relationships with clients in Western North Carolina. He places great value on the needs, expectations, and goals of the client.

See Adam Bennett's' bio: cubecreative.design/about/adam-bennett

If your business is still stuck with traditional marketing (non-digital marketing), this is a stern warning you need to heed. Traditional marketing does not work anymore in today’s modern world. 

Excuse the word, but being traditional in marketing may just be a sign of incompetency, or worse, stupidity. 

Online is where most customers are. The latest reports placed the ratio of B2B buyers who do research online at 94%. On the other hand, B2C buyers research online 97% of the time before deciding to purchase.

That places your chances of making sales at about 5% because you are stuck with the old ways, and to think that such a small portion is not yours alone. You have to fight with your competitors, and competition is even stiffer than before. 

Adam Bennett

Written by:  |  August 30, 2021

Adam is the president and founder of Cube Creative Design. Since starting the business in 2005, he has created individual relationships with clients in Western North Carolina. He places great value on the needs, expectations, and goals of the client.

See Adam Bennett's' bio: cubecreative.design/about/adam-bennett

Spreading the word about your business and making sure that it reaches the right people is the ultimate goal of any marketing campaign. 

There are many different methods companies use to generate leads and make sales, though. However, the AIDA model is the best-known classic marketing method used for decades.

AIDA stands for Awareness, Interest, Desire, and Action, which are the four main stages of the sales funnel used by companies all over the globe. It relies on high-quality copy that engages and motivates customers to make a purchase. 

Stay with us, and we'll explain everything in more detail.

Written by:  |  August 12, 2021

Let’s face it, as a small business owner; it can be a challenge to develop a marketing plan, let alone a digital marketing plan. How do you know if your plan is as thorough and effective as it could be?

To alleviate some of that anxiety, we've produced this guide to help you the small business. It will walk you through the process of developing a marketing plan that leaves no stone untouched.

Let's take a look at the five most important components of a complete marketing plan for 2022.

Chad Treadway

Written by:  |  August 10, 2021

Chad is our business development manager. He will help you survey your business needs, ensuring you are educated on your options before suggesting any solution. Chad also has several certifications through HubSpot to better assist you with your internet and inbound marketing.

See Chad Treadway's' bio: cubecreative.design/about/chad-treadway