Before going any further, let us agree on one thing. The main goals of your school's website are to leave a lasting impression, educate, and inform prospective students and parents. To achieve this, you need a functional and high-quality website. 

Sure, you can sign up for an online web design course or use one of the many do-it-yourself web page building solutions you can find online. You can even ask one of your students to create a decent website for you. It may only cost you some pizza money.

However, you need to understand that you are investing in a website that will showcase your school to prospective students and, more importantly, their parents. You can best do that with a website that provides a great user experience, reliability, and design.

Here are some factors to consider when choosing between do-it-yourself websites and professionally made ones:

Adam Bennett

Written by:  |  July 18, 2022

Adam is the president and founder of Cube Creative Design. Since starting the business in 2005, he has created individual relationships with clients in Western North Carolina. He places great value on the needs, expectations, and goals of the client.

See Adam Bennett's' bio: cubecreative.design/about/adam-bennett

Small businesses frequently have a low marketing and advertising budgets in which to work with. This can make marketing your local small business extremely challenging. The good news is that you can often promote yourself to prospects and clients for free or insanely cheap.

This post covers 101 ways to advertise and market your local small business on a tight budget.

Chad Treadway

Written by:  |  December 22, 2021

Chad is our business development manager. He will help you survey your business needs, ensuring you are educated on your options before suggesting any solution. Chad also has several certifications through HubSpot to better assist you with your internet and inbound marketing.

See Chad Treadway's' bio: cubecreative.design/about/chad-treadway

As a small business owner, you know the importance of building your brand recognition and attracting new clients. Just because your business may be smaller, but that doesn't mean that your client list has to be.

You may be asking yourself, what is lead generation, and how will it help my small business?

Lead generation is a simple concept that refers to the methods and procedures used by small businesses to generate interest in their products or services among prospects and then convert them into clients. 

In other words, and as it relates to the online world, it is about getting people interested in your business enough to reach out, allowing you to sell the product or service, thus becoming a valued client.

You may also want to think about it as a process of identifying potential consumers based on their activities. This may include their intent level or how interested they are. Are they just “kicking the tires,” or do they have cash in hand and are ready to buy. If they are “just looking,” it becomes the process of guiding them through the funnel until they become clients.

You and I know that solid relationships with your clients are the heart of a successful small business. With the introduction of new digital and social technologies, the number of ways to generate new leads is constantly evolving as well.

Adam Bennett

Written by:  |  December 20, 2021

Adam is the president and founder of Cube Creative Design. Since starting the business in 2005, he has created individual relationships with clients in Western North Carolina. He places great value on the needs, expectations, and goals of the client.

See Adam Bennett's' bio: cubecreative.design/about/adam-bennett

How consumers buy products and services, along with the buying process itself, has changed dramatically. Gone are the days of business cards, commercials, and flashy ads to convince consumers to make a purchase.

Modern consumers prefer high quality, engaging content along with customized marketing. Adapting to today’s consumer is crucial for any small business’ success.

But with these new nuances comes all sorts of challenges. Generating new sales leads is more difficult than ever. But what if you could save time and effort by investing in lead generation services? New leads are the underpinning of your brand’s success.

The problem is that getting new leads isn't always easy. In fact, 68% of businesses report struggling with lead generation. Don’t let poor lead generation be the downfall of your small business.

Keep reading to learn about the many advantages of lead generation services.