If you are in a service and trades industry, the biggest question I get is, “should I list pricing for my services and products on my website?” This idea brings up many varying opinions about this practice.

Some people believe it’s just stupid to list your prices on your website before you are able to show the value of your products or services compared to others in your industry to potential clients. Some are afraid consumers will get sticker shock, turn away, and not come back. You want the ability to demonstrate higher quality and WHY you are better than your competitors.

In some ways, I agree with this assessment. There are some businesses that need to demonstrate their value before scaring potential clients away.

We can assume two things about this business, though:

  1. Their website doesn’t demonstrate their value, which requires a personal sales interaction to prove their worth, and
  2. They are looking for any consumer, including those who are price shopping.

They are right in both of these cases - pricing should not go on the website.

However, if you are distinct and stand out from your competition, adding a pricing page on your service-based website can be a great key to success for your small business.

Adam Bennett

Written by:  |  July 19, 2022

Adam is the president and founder of Cube Creative Design. Since starting the business in 2005, he has created individual relationships with clients in Western North Carolina. He places great value on the needs, expectations, and goals of the client.

See Adam Bennett's' bio: cubecreative.design/about/adam-bennett

“Digital Marketing” or “Internet Marketing” are umbrella terms that cover a wide range of online marketing strategies, services, and tools. While many businesses can get super specific about their online marketing campaigns and strategies, individuals who manage or own a small business should be familiar with the “big ones” to get a decent notion of where to start.

Countless small businesses have used these major internet marketing services to drive traffic, generate leads, and attract new clients. Investing in one, two, or all of them is a terrific strategy to help build your small business over time.

Here are the top nine internet marketing services to consider if you’re looking to grow your small business.

Chad Treadway

Written by:  |  August 17, 2022

Chad is our business development manager. He will help you survey your business needs, ensuring you are educated on your options before suggesting any solution. Chad also has several certifications through HubSpot to better assist you with your internet and inbound marketing.

See Chad Treadway's' bio: cubecreative.design/about/chad-treadway

So, you’re thinking about digital marketing on Facebook and how you can use it to grow your local small business. Because of Facebook’s huge audience clout, it can give you a lot of opportunities to engage with a new audience and extend your company’s reach.

Right now, you may have questions about digital marketing Facebook, which this guide can hopefully clarify. How can I start Facebook marketing, and how can I make it work for my business?

What strategies can I use for effective Facebook marketing? What is the cost of Facebook marketing for my business, and when can I see results from marketing through this platform?

These questions and more are explained to guide you on what you should do to increase consumer and client engagement and website traffic using Facebook.

Loni Miller

Written by:  |  August 1, 2022

Loni is our social media manager. She enjoys creating engaging content for social media to help small businesses grow their online presence. She has extensive knowledge of social media platforms and what works on each.
 

You might be wondering, am I hungry? Why else would I be talking about EATing?

Well, if you are hungry to grow your business, focusing on your E-A-T will help you!

E-A-T stands for Expertise, Authority, and Trustworthiness and is what the search engines (Google, Bing, Yahoo) look at to determine help your web page’s quality.

E-A-T is critical because the higher the quality of your web page, the more likely it will show in search results and attract more visitors and traffic.

So let’s break it down. What exactly is E-A-T, and how can you prove to Google that your site has it?

Chad Treadway

Written by:  |  July 13, 2022

Chad is our business development manager. He will help you survey your business needs, ensuring you are educated on your options before suggesting any solution. Chad also has several certifications through HubSpot to better assist you with your internet and inbound marketing.

See Chad Treadway's' bio: cubecreative.design/about/chad-treadway