Michael Meyer

Michael is a writer & content strategist. His main areas of expertise are business growth & sales. He loves traveling, delicious food, and cars.

  https://leadsatscale.com/ |

Latest from Michael Meyer

  • September 9, 2021

    5 Reasons Small Companies Should Invest on Lead Generation

    (Reading time: 3 - 5 minutes)

    How consumers buy products and services, along with the buying process itself, has changed dramatically. Gone are the days of business cards, commercials, and flashy ads to convince consumers to make a purchase.

    Modern consumers prefer high quality, engaging content along with customized marketing. Adapting to today’s consumer is crucial for any small business’ success.

    But with these new nuances comes all sorts of challenges. Generating new sales leads is more difficult than ever. But what if you could save time and effort by investing in lead generation services? New leads are the underpinning of your brand’s success.

    The problem is that getting new leads isn't always easy. In fact, 68% of businesses report struggling with lead generation. Don’t let poor lead generation be the downfall of your small business.

    Keep reading to learn about the many advantages of lead generation services.